The MindShifts Group is one of the world's leading specialist in Competitive Intelligence (CI) and Strategy, offering a unique range of services that will assist you in gaining superior insight into competitors, and the competitive forces you face. MindShifts specialises in providing advisory and consulting services, individual and group mentoring, courses and workshops on Strategy and CI. Have a browse at our website to see how MindShifts can help you look at your business with a fresh set of eyes. Are you doing CI? Take our quick questionnaire to confirm how good your company's activities really are.

So you want to do CI?

Babette Bensoussan, MindShifts Director and recipient of the prestigious SCIP Meritorious Award, is internationally recognised for her expertise in intelligence analysis, and is a sought after speaker in the corporate arena. Contact us today if you would like Babette to present to your executive team or membership group, or to see how we can help you achieve your CI outcomes. Take a look at our client testimonials to see what we can achieve for you.

For a taste of Babette's speaking insights see this presentation in February 2013 to the Australasian Legal Practice Management Association (ALPMA) on the topic of "Competitive Intelligence - Rethinking Strategic Planning".

A Simple Business Lesson

Is there a better way to think about your business? In this wonderful short video you are introduced to the business model canvas, which has been used by leading global companies like GE, P&G and Nestle to manage strategy or create new growth engines, as well as by entrepreneurs searching for the right business model.

This technique helps companies redirect their thinking from a product-centric focus towards a more holistic business approach. Instead of an intricate business plan, the business model canvas lets you look at all nine building blocks of your business on one page, and understand how they connect and interact.

Are you ready to look at your business with a fresh set of eyes?

See our past videos for inspiration.