
MindShifts Matters is our newsletter publication that comes out 3 times a year, covering the latest issues in competitive intelligence, strategy and strategic marketing. It is vital reading for executives, managers and employees who are involved in strategy and the competitive intelligence process. Sign up to receive the next issue.
MindShifts Matters - Current Issue - November 2011
The topics covered include:
The Importance of Strategic Competitive Intelligence
At an age when "rising global competitive pressure" is on every executive's lips, why has CI failed to leave real impact on companies' C-suites? The answer is deceptively simple: companies never built real competitive intelligence capabilities. Find out why, and how to get the competitive intelligence necessary for good strategic decision making.
Why Strategies Fail
When strategists choose bad strategies, strategies fail. That sounds obvious until we remember that no strategist purposely chooses a bad strategy. Instead, let's address why smart strategists can mistakenly believe that a bad strategy is a good one. This article outlines the Seven habits of highly ineffective strategising - can you afford not to read it?
In 2012 Turn Fear into Fuel
What if there was a way to turn the fear, anxiety and self coubt that rides along with acting in the face of uncertainty into fuel for brilliance? Read this article for the 5 starter-strategies to help get you going.
Warm wishes for the coming festive season!
Workshop schedule for 2011
MindShifts is dedicated to educating and training managers in utilising the skills of CI for the anticipation of new market opportunities and for managing decision risks. For further details on training opportunities, visit our Workshop Schedule.
MindShifts also offers in-house workshops, personalised training and individual mentoring, and War Games. Contact us today to find out more.

If you would like to read these articles in full, or any back issues of MindShifts Matters, simply register with us. We will send the requested publications to you.
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